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Madrid is the epicenter of Spain that all roads lead to. It’s (cultural) heartbeat flows to all corners of the country and beyond. Madrid is famous for the passion of it’s people & this passion is embodied by the “Chulapos“, a group of people in Spanish society in the 19th century who were famous for their elaborate style of dress and cheeky attitude. Today, the term is used to refer to anybody from Madrid & this style & attitude lives on in modern day Madrid.